For a school project, I developed a complete visual identity for Greta Van Fleet’s album From the Fires, including the cover art and a suite of promotional materials for the album and its tour. Drawing inspiration from the band’s modern rock edge and classic rock influences, I aimed to capture the album’s evocative title by blending a dark, fiery aesthetic with natural, forest-inspired elements. The design evokes the ambiance of a forest lit by the warm glow of a campfire, merging intense energy with a sense of mystery and raw power—an ideal reflection of both the music and the spirit of Greta Van Fleet.